Avril Lavigne is drawing fire for alleged racism in her new video for her song 'Hello Kitty.'

Avril Lavigne is drawing fire for alleged racism in her new video for her song ‘Hello Kitty.’

Avril Lavigne is under fire from critics who claim her new video for her song “Hello Kitty” is “racist.” But the allegations are off base, unwarranted and coming from Internet scolds hung up on politically correctness.

Probably the real scandal is that Lavigne is all over the map again with her music.

The song is a pop-infused dance number that’s a far cry from her rock and roll roots. It almost seems as though Lavigne is fishing around for a fan base.

Critics fired off similar allegations when Gwen Stefani employed Asian themes and Asian Harajuku Girls in a series of music videos almost 10 years ago.

The Girls accompanied Stefani on photo shoots and to public appearances, and appeared on her tour. The term Harajuku Girls is an expression widely used in Japan to refer to trendy fashionistas who hang out in Tokyo’s Harajuku district.

So it’s no surprise that Lavigne is facing the same Internet storm.

Lavigne Tweeted a response to critics today (Apr. 24) “RACIST??? LOLOLOL!!! I love Japanese culture and I spend half of my time in Japan. I flew to Tokyo to shoot this video…” she wrote.

“…specifically for my Japanese fans, WITH my Japanese label, Japanese choreographers AND a Japanese director IN Japan.” she added.

In the video, Lavigne dances with Asian dancers. A Tokyo candy store, Sushi restaurant and the streets of Tokyo are the backdrop.

Billboard magazine labelled the video “an embarrassment.” But you know how out of touch they are.

Check out the video below, let us know your thoughts, Racist? or PC run amok? and follow TheImproper on Twitter for the latest music news.