Lara Stone takes the lead for Calvin Klein’s new lingerie campaign with the racy slogan: “designed to make a woman look even sexier than when naked.” As if that’s possible.

Still, with Stone, the world’s No. 1 model, anything is possible and she looks decadently hot in three new ads, shot by photographer Patrick Demarchelier.

“Lara Stone is one of the world’s top models and her distinct look and sex appeal resonates with our consumers,” said Calvin Klein President and Chief Executive Tom Murry, in a statement.

The Dutch blonde and her trademark gap-toothed pout highlight CK’s “Naked Glamour” collection, which includes T-shirt bras, lace shorts and a range of slips.

Check out Lara’s photos; click to enlarge!

She also reps for Calvin Klein Collection, CK Calvin Klein, and CK One Jeans.

In addition, Stone is headlining Tom Ford’s new campaign for his high-pigment lipsticks which he’s expanding to include a full range of cosmetics and skincare.

In her latest photo shoot for the UK’s Self Service magazine, Stone looks stunning in Valentino, Louis Vuitton and Yves Saint Laurent.

She covers the new Vogue Paris edition for the seventh time in the 27-year-old’s career.

She also stars in this year’s Pirelli Calendar, shot by Karl Lagerfeld, and was featured in a stunning series of nude photos in Love magazine.

Check out her photos, and video below.